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Showing posts with label custom. Show all posts
Showing posts with label custom. Show all posts

Monday, September 19, 2011

be·spoke adj \bi-ˈspōk, bē-\


If you've seen the word bespoke lately you're not alone.  It seems to be popping up everywhere.  I first saw it relating to furniture, but then read it describing men's suits, and have since heard it regarding technology, cars, cupcakes, bikes, and kitchen cabinets.

Definition of BESPOKE
a : custom-made b : dealing in or producing custom-made articles

How can a word that I hadn't heard or read before this past winter now be everywhere?  Was the word custom just not enough for truly special things?  Initially, I thought it was a little pretentious, but I was probably being too cynical, and as I thought about it further the word conjured images of artisans.... I'm picturing Sturbridge Village-style artisans working for months, maybe years, on a gorgeous candlestick or headboard (which I love).
 
Be warned, you'll be seeing this fashionable vocabulary word soon.  Try using it in a sentence.